Sustainable Solutions for Dairy Packaging and Distribution: Unraveling Misconceptions and Optimizing Consumer Engagement

Name: Sustainable Solutions for Dairy Packaging and Distribution: Unraveling Misconceptions and Optimizing Consumer Engagement
Start: 2023-11-16T16:00:00-08:00
End: 2023-11-16T17:00:00-08:00
Location: Zoom

November 16 @ 4:00 pm - 5:00 pm

Event Series (See All)

Join us for four Thursdays via Zoom
Oct. 19 – Nov. 16
4-5 p.m. PT (7-8 p.m. ET)
Attend all four and earn a certificate!

Presenter

Andrew Hurley, Ph.D., Associate Professor of Packaging Science at Clemson University and founder of PackagingSchool.com.

Each session includes an overview, presentation and Q and A session by the Packaging School, plus a case study of a PCC grant winner.

Sustainable Solutions for Dairy Packaging and Distribution Flyer

Schedule

Zoom sessions will be recorded and posted on our website – DairyPCC.net – in our new eLearning Hub.

OCT 19

WHICH PACK TO PICK? Examine the reasons behind why different materials are used to package dairy products. Analyze the intersection between materials and shelf life. Evaluate why some less commonly used sustainable packaging materials may make a strong comeback in the near future.

OCT 26

“PLASTIC” CHEESE: Explore the misconceptions and misunderstandings surrounding pasteurized process cheese and the various packaging materials and formats used.

NOV 9

HUMAN FACTORS IN DESIGN: Whether or not your consumer sees your brand so they have the opportunity to purchase, and how they understand your product, is critical. Learn a few design strategies that leverage core human behaviors.

NOV 16

KNOW YOUR CLAIMS: Dissect the claims and terminology commonly used on dairy food packaging. Evaluate the consumer and legal impacts between gimmicks and certified claims.